Cr Danita Potter - Tourism Portfolio Report - 15 November 2017
October and November sees the promotion of the South Burnett Visitor Information Centre network through the South Burnett Times Town Proud campaign. We want to encourage locals into the VICS, museums
October and November sees the promotion of the South Burnett Visitor Information Centre network through the South Burnett Times Town Proud campaign. We want to encourage locals into the VICS, museums and art galleries as well as increasing traffic to Discover South Burnett digital platforms – website, Facebook and Instagram. Encouraging locals as tourism ambassadors helps the South Burnett tap into the high visiting friends and family market.
Blackbutt Visitor Information Centre ran the pilot program for Visitor Information Centres as Welcome Centres, encouraging increased volunteer activity and ownership.
Discover South Burnett has had a Rail Trail focus for October. A post about the Ron Grant walk on the Brisbane Valley Rail Trail with a group of 25 reached an audience of 5745 with 18 shares in less than 5 days.
The South Burnett Touring Guide is open for advertising with the South Burnett Times currently contacting the tourism industry for interest.
South Burnett Unpacked industry networking event will be hosted at Yallakool Park on Thursday 23 November. This is a great opportunity for industry to engage with each other and get involved in conversations involving South Burnett Rewards, 2 of the South Burnett’s major tourism assets Yallakool Park and Boondooma Caravan and Recreation Park, events contributing to the visitor economy and the rEvents Academy, local product and Regional Flavours.
Kingaroy Regional Art Gallery had the opening of ‘Moonlighting’ last Friday. Please go down and look at the exquisite work of our local talented artists. We have wonderful galleries throughout the South Burnett so do yourself a favour and check them all out.